Marketing - Dealer Rise

6 Spammy SEO Techniques to Avoid

August 4, 2022May 4, 2019 by Yuna Tanaka

Out With the Old

When it comes to improving your dealership’s SEO, it’s important to understand that there are good SEO techniques and outdated, spammy ones. These SEO techniques have changed within the last few years and if you haven’t updated your current techniques, now’s the perfect time to do so. Take a look at your current automotive SEO techniques and see if you’re using any of the following spammy ones. If you are, then mark those as a reminder to update them pronto. While there are many techniques to avoid, here are the six spammiest ones to keep on your radar.

Website Chat Opens The Door To Customers

August 5, 2022August 19, 2015 by Lorie Wimble

Choice of communication channels belong to the customer. And some customers are reticent to contact dealers by phone or email and are not quite ready to visit a dealership. They feel they will either be pressured to give out their information or they will be inundated with email replies and phone calls. That’s where the anonymity of chat can open doors.

Why Vehicle Landing Pages Work for Car Dealers

August 5, 2022July 15, 2015 by Scott Boyd

Over the years, there have been so many debates about whether or not car dealers should use landing pages or send visitors directly into inventory listings through their various advertising venues. It’s the type of debate that could go on indefinitely since very few companies have the amount of data required to offer a definitive answer and they’re not talking about it. Well, most of them are not.