Why the Automotive Industry Needs to Embrace Business Intelligence… Carefully

Dealer Intelligence

From a consumer perspective, we don’t always look favorably on the concept of big data even if it’s something that we don’t fully comprehend. The idea that companies are using information gathered about us to determine how best to market and sell to us is borderline offensive, especially in a world where new revelations continue to come to light about the end of privacy as we have known it.

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What Do You Get…

Seinfeld Colbert

…when you put a pair of comedians in a 1964 Morgan what exactly are you going to get.  If you are a fan of Jerry Seinfeld’s new online video series “Comedians in Cars Getting Coffee” you can easily find out as Jerry picks up Stephen Colbert in this classic automobile.  Colbert has been named as the successor to David Letterman for “The Late Show” and offers a completely different look and wit than what Letterman brought to the show for so many years, night after night.  So what makes this a comedic scene, other than the two experts, let’s see?

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Vehicles that Hold Their Value

2014 Subaru Impreza

On the average a vehicle will lose twelve percent of its value during the first year of ownership. Some cars lose more, others lose less and when you know you are going to trade the vehicle in that you have recently purchased the ability of your vehicle to hold its value is extremely important. Instead of being a statistic, this actually becomes a feature of the vehicle itself and makes it much more important for you to ensure you have a vehicle that will easily be resold for a good price and give you the most value overall. Here are ten vehicles that are well-known for holding their value and depreciate very little over the first year.

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