Toyota continues to be the world’s largest automaker, with more than 11.2 million vehicles shipped and sold last year, showing an impressive increase over 2022.
The best-selling automaker in the world is also a name associated with reliability, longevity, and overall quality. This sales figure for Toyota represents a 7.2% increase over the previous year. This increase has made the brand the top choice in the world for the past four years. This increase is for the entirety of the Toyota Group.
What brand sold the most outside Japan?
You guessed it; Toyota isn’t only the top name in the world overall, but when you take away its home market, it is still the world’s largest automaker. Toyota and its combined brands shipped 8.9 million vehicles around the world, representing an increase of 4.1% compared to the previous year.
The single-largest market for Toyota-branded vehicles is the United States which had 2.6 million sales last year. This represents an increase of 7% compared to 2022 in the US market.
The Volkswagen Group and its many brands were the runner-up with 9.24 million vehicles sold globally, which puts it pretty far behind Toyota in the race to sell the most vehicles.
What are the top-selling Toyota’s in the United States?
The popularity of the Toyota brand shouldn’t come as a big surprise. These vehicles are everywhere we look, providing excellent driving manners and great reputations wherever we go. Here are some of the top sellers from last year.
Toyota RAV4
The Toyota RAV4 is the top model from the world’s largest automaker. This compact crossover SUV was chosen by 434,943 shoppers, representing an increase of 8.8% over 2022. The RAV4 is a rugged-looking compact SUV that provides impressive usefulness for up to five people. This small SUV can be the ideal vehicle for many drivers to experience an excellent ride on any road.
Toyota Tacoma
The second-leading Toyota vehicle should come as no surprise. The Tacoma is the most popular midsize truck in the entire market, and it was chosen by 234,768 shoppers last year. This represents a decline in sales of 1.1% compared to 2022, but the new 2024 model of the Tacoma should change that for the midsize truck. The Tacoma continues to be offered with more than 30 configurations, making it one of the most useful and valued trucks available.
Toyota Highlander
Is it any wonder a new Grand Highlander is on the way? The regular Toyota Highlander was third on the list, with 169,543 models sold last year. Although one of the most popular Toyota vehicles, the Highlander sales figures represent a 23.9% decrease compared to the previous year. The popularity of larger midsize SUVs with three rows makes the Grand Highlander, which sold 48,036 models last year, necessary in the Toyota lineup.
Toyota Tundra
Although the Tundra has never posted Ford F-150 figures, it’s still one of the most popular vehicles from the world’s largest automaker. Last year, 125,185 customers chose the Tundra as the half-ton pickup truck they want to drive and enjoy every day. This represents a 20.1% increase over 2022. The Tundra comes with impressive V6 powertrains, including the new i-Force Max system. This truck also reaches into the luxury truck world with the Capstone trim, which arrived with this new generation.
Toyota 4Runner
The next model on the list is a name we all know and love. The Toyota 4Runner is one of the most popular off-road SUVs in the entire market. Last year, 119,238 versions were sold, despite the old-school build and powertrain that makes this Toyota SUV overdue for a new generation. This sales figure represents a 1.5% decrease in sales compared to the previous year. The 4Runner continues to be ready for adventure, and a new model is on the horizon, which is expected for the 2025 model year.
Lexus RX
Among the Toyota vehicles sold last year, the Lexus RX is the most popular luxury vehicle, with 114,033 versions sold. This impressive luxury midsize SUVs is a cornerstone of what the world’s largest automaker has to offer. The sales figure represents an 18.7% increase over the previous year, making the RX a continued top seller. Sales for this Lexus could decline in 2024 due to the addition of the Lexus TX, a midsize three-row luxury crossover that shares a platform with the new Toyota Grand Highlander. Still, the RX is far and away the top SUV from the Lexus Division.
Toyota continues to be the world’s largest automaker, providing us with reliable, comfortable, and dependable driving vehicles that fit nearly every lifestyle.
This post may contain affiliate links. Meaning a commission is given should you decide to make a purchase through these links, at no cost to you. All products shown are researched and tested to give an accurate review for you.